/* Shelton Strategies — The Studio: shared chrome.
   Everything here is namespaced .ss- so it never collides with a demo world's own CSS. */


:root {
  --ss-navy: #010c1d;
  --ss-navy-2: #0b1520;
  --ss-navy-3: #13202f;
  --ss-brass: #c49a4c;
  --ss-brass-hi: #e2c07e;
  --ss-cream: #f3ede2;
  --ss-mist: rgba(243, 237, 226, .62);
  --ss-line: rgba(196, 154, 76, .28);
  --ss-serif: 'Cormorant Garamond', 'Times New Roman', serif;
  --ss-sans: 'Inter', system-ui, -apple-system, sans-serif;
  --ss-ease: cubic-bezier(.22, 1, .36, 1);
  --studio-bar-h: 52px;          /* demos: keep this much clear at the bottom on phones */
}

.ss-root, .ss-root * { box-sizing: border-box; }
.ss-root { font-family: var(--ss-sans); -webkit-font-smoothing: antialiased; }
.ss-root button { font: inherit; cursor: pointer; }
.ss-sr { position: absolute !important; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }

/* ───────────── Persistent Studio bar ───────────── */
.ss-bar {
  position: fixed; z-index: 2147483000; left: 50%; bottom: 16px;
  transform: translateX(-50%);
  display: flex; align-items: center; gap: 2px;
  height: var(--studio-bar-h); padding: 5px;
  background: rgba(1, 12, 29, .82);
  backdrop-filter: blur(14px) saturate(140%); -webkit-backdrop-filter: blur(14px) saturate(140%);
  border: 1px solid var(--ss-line); border-radius: 999px;
  box-shadow: 0 10px 40px rgba(0, 0, 0, .35), inset 0 1px 0 rgba(255, 255, 255, .06);
  color: var(--ss-cream); font-size: 13px; letter-spacing: .01em;
  transition: transform .5s var(--ss-ease), opacity .4s;
}
.ss-bar.is-tucked { transform: translateX(-50%) translateY(calc(100% + 24px)); }
.ss-bar__btn {
  display: inline-flex; align-items: center; gap: 8px; height: 100%;
  padding: 0 16px; border: 0; border-radius: 999px; background: transparent;
  color: inherit; text-decoration: none; white-space: nowrap;
  transition: background .3s var(--ss-ease), color .3s;
}
.ss-bar__btn:hover, .ss-bar__btn:focus-visible { background: rgba(196, 154, 76, .14); color: #fff; outline: none; }
.ss-bar__btn svg { width: 15px; height: 15px; flex: none; }
.ss-bar__btn--btb { background: var(--ss-brass); color: var(--ss-navy); font-weight: 600; }
.ss-bar__btn--btb:hover, .ss-bar__btn--btb:focus-visible { background: var(--ss-brass-hi); color: var(--ss-navy); }
.ss-bar__tag {
  padding: 0 14px 0 12px; font-family: var(--ss-serif); font-style: italic; font-size: 14px;
  color: var(--ss-mist); white-space: nowrap; border-left: 1px solid var(--ss-line); margin-left: 4px;
}
.ss-bar__tag b { font-style: normal; font-weight: 600; color: var(--ss-brass-hi); letter-spacing: .02em; }
@media (max-width: 720px) {
  .ss-bar { bottom: 10px; font-size: 12.5px; max-width: calc(100vw - 20px); }
  .ss-bar__tag { display: none; }
  .ss-bar__btn { padding: 0 13px; }
}
@media (max-width: 360px) { .ss-bar__btn .ss-long { display: none; } }

/* The "Concept by" mark also sits at the top corner on wide screens, quiet. */
.ss-concept {
  position: fixed; z-index: 2147482999; right: 14px; top: 50%;
  transform: translateY(-50%) rotate(180deg); writing-mode: vertical-rl;
  font: italic 500 12px/1 var(--ss-serif); letter-spacing: .14em; text-transform: uppercase;
  color: rgba(255, 255, 255, .55); mix-blend-mode: difference; pointer-events: none;
}
@media (max-width: 1100px) { .ss-concept { display: none; } }

/* ───────────── Shared overlay scaffolding ───────────── */
.ss-lock { overflow: hidden !important; }
.ss-scrim {
  position: fixed; inset: 0; z-index: 2147483100; background: rgba(1, 6, 15, .55);
  backdrop-filter: blur(3px); -webkit-backdrop-filter: blur(3px);
  opacity: 0; visibility: hidden; transition: opacity .45s var(--ss-ease), visibility .45s;
}
.ss-scrim.is-open { opacity: 1; visibility: visible; }
.ss-x {
  position: absolute; top: 18px; right: 18px; width: 44px; height: 44px; border-radius: 50%;
  border: 1px solid var(--ss-line); background: rgba(255, 255, 255, .03); color: var(--ss-cream);
  display: grid; place-items: center; transition: transform .4s var(--ss-ease), background .3s;
  z-index: 3;
}
.ss-x:hover, .ss-x:focus-visible { transform: rotate(90deg); background: rgba(196, 154, 76, .16); outline: none; }
.ss-x svg { width: 16px; height: 16px; }

/* ───────────── Conversion takeover ───────────── */
.ss-take {
  position: fixed; inset: 0; z-index: 2147483200; color: var(--ss-cream);
  background:
    radial-gradient(1200px 700px at 85% -10%, rgba(196, 154, 76, .16), transparent 60%),
    radial-gradient(900px 600px at -10% 110%, rgba(40, 70, 110, .35), transparent 60%),
    var(--ss-navy);
  clip-path: circle(0 at var(--ss-x, 50%) var(--ss-y, 50%));
  visibility: hidden; overflow-y: auto; overscroll-behavior: contain;
  -webkit-overflow-scrolling: touch;
}
.ss-take.is-open { visibility: visible; }
.ss-take__grain {
  position: fixed; inset: 0; pointer-events: none; opacity: .07; mix-blend-mode: overlay;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='160' height='160'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.85' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}
.ss-take__inner {
  position: relative; min-height: 100%; max-width: 1240px; margin: 0 auto;
  display: grid; grid-template-columns: 1.05fr 1fr; gap: clamp(32px, 6vw, 96px);
  align-items: center; padding: clamp(80px, 10vh, 120px) clamp(20px, 5vw, 64px) 60px;
}
.ss-take__logo { width: 190px; height: auto; display: block; margin: 0 0 clamp(28px, 5vh, 56px) -6px; }
.ss-take__eyebrow {
  display: inline-flex; align-items: center; gap: 10px; margin: 0 0 18px;
  font-size: 12px; letter-spacing: .22em; text-transform: uppercase; color: var(--ss-brass-hi);
}
.ss-take__eyebrow::before { content: ''; width: 28px; height: 1px; background: currentColor; }
.ss-take h2 {
  margin: 0; font-family: var(--ss-serif); font-weight: 500;
  font-size: clamp(44px, 6.4vw, 92px); line-height: .96; letter-spacing: -.015em; color: #fff;
}
.ss-take h2 em { font-style: italic; color: var(--ss-brass-hi); }
.ss-take__lede { margin: 24px 0 0; max-width: 34em; font-size: clamp(15px, 1.25vw, 17px); line-height: 1.65; color: var(--ss-mist); }
.ss-take__lede strong { color: var(--ss-cream); font-weight: 500; }
.ss-take__proof { display: flex; gap: 28px; flex-wrap: wrap; margin: 34px 0 0; padding: 0; list-style: none; }
.ss-take__proof li { font-size: 13px; color: var(--ss-mist); display: flex; gap: 10px; align-items: baseline; }
.ss-take__proof li b { font-family: var(--ss-serif); font-size: 26px; font-weight: 600; color: var(--ss-cream); }

.ss-form {
  position: relative; padding: clamp(24px, 3vw, 40px); border-radius: 22px;
  background: linear-gradient(180deg, rgba(255, 255, 255, .055), rgba(255, 255, 255, .02));
  border: 1px solid rgba(255, 255, 255, .09);
  box-shadow: 0 30px 80px rgba(0, 0, 0, .35), inset 0 1px 0 rgba(255, 255, 255, .06);
}
.ss-form__row { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
.ss-field { position: relative; margin: 0 0 14px; }
.ss-field input, .ss-field textarea {
  width: 100%; padding: 22px 16px 9px; border-radius: 12px; border: 1px solid rgba(255, 255, 255, .12);
  background: rgba(1, 12, 29, .55); color: #fff; font: 15px/1.4 var(--ss-sans);
  transition: border-color .3s, background .3s, box-shadow .3s; -webkit-appearance: none;
}
.ss-field textarea { min-height: 96px; resize: vertical; }
.ss-field label {
  position: absolute; left: 17px; top: 16px; font-size: 14.5px; color: rgba(243, 237, 226, .5);
  pointer-events: none; transform-origin: left top; transition: transform .3s var(--ss-ease), color .3s;
}
.ss-field input:focus, .ss-field textarea:focus { outline: none; border-color: var(--ss-brass); background: rgba(1, 12, 29, .8); box-shadow: 0 0 0 4px rgba(196, 154, 76, .14); }
.ss-field input:focus + label, .ss-field input:not(:placeholder-shown) + label,
.ss-field textarea:focus + label, .ss-field textarea:not(:placeholder-shown) + label { transform: translateY(-9px) scale(.76); color: var(--ss-brass-hi); }
.ss-chips-label { display: block; margin: 4px 0 10px; font-size: 13px; color: var(--ss-mist); }
.ss-chips { display: flex; flex-wrap: wrap; gap: 8px; margin: 0 0 16px; padding: 0; border: 0; }
.ss-chip input { position: absolute; opacity: 0; pointer-events: none; }
.ss-chip span {
  display: inline-block; padding: 9px 14px; border-radius: 999px; font-size: 13px;
  border: 1px solid rgba(255, 255, 255, .14); color: var(--ss-cream); cursor: pointer;
  transition: background .25s, border-color .25s, color .25s, transform .25s var(--ss-ease);
}
.ss-chip span:hover { border-color: var(--ss-brass); }
.ss-chip input:checked + span { background: var(--ss-brass); border-color: var(--ss-brass); color: var(--ss-navy); font-weight: 600; }
.ss-chip input:focus-visible + span { box-shadow: 0 0 0 3px rgba(196, 154, 76, .4); }
.ss-hp { position: absolute; left: -9999px; }
.ss-actions { display: flex; flex-wrap: wrap; gap: 12px; align-items: center; margin-top: 6px; }
.ss-btn {
  position: relative; display: inline-flex; align-items: center; justify-content: center; gap: 10px;
  min-height: 52px; padding: 0 26px; border-radius: 999px; border: 0; overflow: hidden;
  font-weight: 600; font-size: 15px; text-decoration: none; isolation: isolate;
  transition: transform .4s var(--ss-ease), box-shadow .4s;
}
.ss-btn--gold { background: var(--ss-brass); color: var(--ss-navy); box-shadow: 0 10px 30px rgba(196, 154, 76, .25); }
.ss-btn--gold::after {
  content: ''; position: absolute; inset: 0; z-index: -1; background: var(--ss-brass-hi);
  transform: translateY(101%); transition: transform .45s var(--ss-ease);
}
.ss-btn--gold:hover::after, .ss-btn--gold:focus-visible::after { transform: none; }
.ss-btn--ghost { background: transparent; color: var(--ss-cream); border: 1px solid rgba(255, 255, 255, .2); }
.ss-btn--ghost:hover, .ss-btn--ghost:focus-visible { border-color: var(--ss-brass); color: #fff; }
.ss-btn:hover { transform: translateY(-2px); }
.ss-btn:focus-visible { outline: 2px solid var(--ss-brass-hi); outline-offset: 3px; }
.ss-btn svg { width: 16px; height: 16px; transition: transform .4s var(--ss-ease); }
.ss-btn:hover svg { transform: translateX(3px); }
.ss-btn[disabled] { opacity: .6; pointer-events: none; }
.ss-form__fine { margin: 14px 0 0; font-size: 12px; color: rgba(243, 237, 226, .45); line-height: 1.5; }
.ss-form__err { margin: 0 0 12px; font-size: 13px; color: #f0a99a; min-height: 0; }
.ss-done { text-align: left; }
.ss-done__check { width: 64px; height: 64px; margin-bottom: 22px; }
.ss-done__check circle { stroke: var(--ss-brass); }
.ss-done__check path { stroke: var(--ss-brass-hi); }
.ss-done h3 { margin: 0 0 10px; font: 500 40px/1.05 var(--ss-serif); color: #fff; }
.ss-done p { margin: 0 0 22px; color: var(--ss-mist); line-height: 1.6; }

@media (max-width: 900px) {
  .ss-take__inner { grid-template-columns: 1fr; align-items: start; padding-top: 76px; gap: 36px; }
  .ss-take__logo { width: 150px; margin-bottom: 24px; }
  .ss-take__proof { margin-top: 24px; gap: 18px; }
}
@media (max-width: 520px) { .ss-form__row { grid-template-columns: 1fr; gap: 0; } }

/* ───────────── Behind the Build drawer ───────────── */
.ss-btb {
  position: fixed; z-index: 2147483150; top: 0; right: 0; bottom: 0;
  width: min(620px, 100vw); color: var(--ss-cream);
  background: linear-gradient(180deg, var(--ss-navy-2), var(--ss-navy));
  border-left: 1px solid var(--ss-line);
  box-shadow: -30px 0 80px rgba(0, 0, 0, .45);
  transform: translateX(102%); visibility: hidden;
  transition: transform .7s var(--ss-ease), visibility .7s;
  display: flex; flex-direction: column;
}
.ss-btb.is-open { transform: none; visibility: visible; }
.ss-btb__head { padding: 28px 30px 20px; border-bottom: 1px solid rgba(255, 255, 255, .07); }
.ss-btb__kicker { font-size: 11.5px; letter-spacing: .24em; text-transform: uppercase; color: var(--ss-brass-hi); }
.ss-btb__title { margin: 8px 60px 0 0; font: 500 34px/1.05 var(--ss-serif); color: #fff; }
.ss-btb__tabs { display: flex; gap: 4px; margin-top: 20px; overflow-x: auto; scrollbar-width: none; }
.ss-btb__tabs::-webkit-scrollbar { display: none; }
.ss-btb__tab {
  padding: 9px 14px; border-radius: 999px; border: 1px solid transparent; background: transparent;
  color: var(--ss-mist); font-size: 13px; white-space: nowrap; transition: all .3s var(--ss-ease);
}
.ss-btb__tab:hover { color: #fff; }
.ss-btb__tab[aria-selected='true'] { color: var(--ss-navy); background: var(--ss-brass); font-weight: 600; }
.ss-btb__body { flex: 1; overflow-y: auto; overscroll-behavior: contain; padding: 26px 30px 120px; }
.ss-btb__pane[hidden] { display: none; }
.ss-btb h4 { margin: 0 0 6px; font: 500 26px/1.15 var(--ss-serif); color: #fff; }
.ss-btb p { margin: 0 0 14px; font-size: 14.5px; line-height: 1.65; color: var(--ss-mist); }
.ss-btb__quote {
  margin: 0 0 22px; padding: 22px 24px; border-radius: 16px; border: 1px solid var(--ss-line);
  background: rgba(196, 154, 76, .06); font: italic 500 22px/1.35 var(--ss-serif); color: var(--ss-cream);
}
.ss-btb__list { margin: 0 0 18px; padding: 0; list-style: none; }
.ss-btb__list li { position: relative; padding: 11px 0 11px 22px; border-bottom: 1px solid rgba(255, 255, 255, .06); font-size: 14px; line-height: 1.5; color: var(--ss-cream); }
.ss-btb__list li::before { content: ''; position: absolute; left: 2px; top: 19px; width: 8px; height: 1px; background: var(--ss-brass); }
.ss-btb__list li span { display: block; color: var(--ss-mist); font-size: 13px; margin-top: 2px; }

/* flow diagram */
.ss-flowpick { display: flex; flex-wrap: wrap; gap: 6px; margin: 0 0 18px; }
.ss-flowpick button {
  padding: 7px 12px; border-radius: 8px; border: 1px solid rgba(255, 255, 255, .12); background: transparent;
  color: var(--ss-mist); font-size: 12.5px; transition: all .3s;
}
.ss-flowpick button[aria-pressed='true'] { border-color: var(--ss-brass); color: #fff; background: rgba(196, 154, 76, .12); }
.ss-flow { position: relative; padding-left: 34px; }
.ss-flow__rail { position: absolute; left: 13px; top: 10px; bottom: 10px; width: 2px; background: rgba(255, 255, 255, .08); border-radius: 2px; overflow: hidden; }
.ss-flow__rail i { position: absolute; inset: 0; background: linear-gradient(var(--ss-brass-hi), var(--ss-brass)); transform-origin: top; transform: scaleY(0); }
.ss-flow__pulse { position: absolute; left: 9px; top: 6px; width: 10px; height: 10px; border-radius: 50%; background: var(--ss-brass-hi); box-shadow: 0 0 0 6px rgba(226, 192, 126, .18), 0 0 18px var(--ss-brass-hi); }
.ss-flow__step { position: relative; margin: 0 0 12px; padding: 14px 16px; border-radius: 14px; border: 1px solid rgba(255, 255, 255, .08); background: rgba(255, 255, 255, .03); }
.ss-flow__step::before { content: ''; position: absolute; left: -26px; top: 19px; width: 10px; height: 10px; border-radius: 50%; border: 2px solid var(--ss-brass); background: var(--ss-navy-2); }
.ss-flow__step.is-wait { padding: 6px 14px; background: transparent; border-style: dashed; }
.ss-flow__step.is-wait::before { width: 6px; height: 6px; left: -24px; top: 12px; border-width: 1px; }
.ss-flow__meta { display: flex; justify-content: space-between; gap: 10px; font-size: 11px; letter-spacing: .14em; text-transform: uppercase; color: var(--ss-brass-hi); }
.ss-flow__step b { display: block; margin-top: 4px; font-size: 15px; font-weight: 600; color: #fff; }
.ss-flow__step small { display: block; margin-top: 3px; font-size: 13px; color: var(--ss-mist); line-height: 1.5; }
.ss-flow__step.is-wait small { margin: 0; font-size: 12px; }

/* ad cards */
.ss-ads { display: grid; gap: 18px; }
.ss-ad { border-radius: 14px; overflow: hidden; background: #fff; color: #1c1e21; font-family: -apple-system, 'Segoe UI', Helvetica, Arial, sans-serif; box-shadow: 0 16px 40px rgba(0, 0, 0, .3); }
.ss-ad__top { display: flex; align-items: center; gap: 10px; padding: 12px 14px 8px; }
.ss-ad__avatar { width: 36px; height: 36px; border-radius: 50%; flex: none; display: grid; place-items: center; color: #fff; font-weight: 700; font-size: 14px; }
.ss-ad__page { font-weight: 600; font-size: 14px; line-height: 1.2; }
.ss-ad__spons { font-size: 12px; color: #65676b; }
.ss-ad__text { padding: 0 14px 10px; font-size: 14px; line-height: 1.4; }
.ss-ad__media { aspect-ratio: 1 / 1; background: #ddd center / cover no-repeat; }
.ss-ad__media.is-wide { aspect-ratio: 1.91 / 1; }
.ss-ad__foot { display: flex; align-items: center; justify-content: space-between; gap: 12px; padding: 10px 14px 12px; background: #f0f2f5; }
.ss-ad__url { font-size: 11px; text-transform: uppercase; color: #65676b; }
.ss-ad__head { font-size: 15px; font-weight: 600; line-height: 1.25; }
.ss-ad__cta { flex: none; padding: 8px 12px; border-radius: 6px; background: #e4e6eb; font-size: 14px; font-weight: 600; color: #050505; }
.ss-ad__label { display: inline-block; margin: 0 0 8px; font-size: 11px; letter-spacing: .16em; text-transform: uppercase; color: var(--ss-brass-hi); }

/* funnel */
.ss-funnel { list-style: none; margin: 8px 0 0; padding: 0; display: grid; gap: 0; }
.ss-funnel li { position: relative; display: grid; grid-template-columns: 54px 1fr; gap: 16px; padding: 0 0 26px; }
.ss-funnel li:not(:last-child)::after { content: ''; position: absolute; left: 26px; top: 54px; bottom: 4px; width: 2px; background: linear-gradient(var(--ss-brass), rgba(196, 154, 76, .1)); transform-origin: top; transform: scaleY(var(--grow, 1)); }
.ss-funnel__n { width: 54px; height: 54px; border-radius: 16px; display: grid; place-items: center; font: 600 22px/1 var(--ss-serif); color: var(--ss-navy); background: linear-gradient(140deg, var(--ss-brass-hi), var(--ss-brass)); }
.ss-funnel b { display: block; margin-top: 4px; font-size: 16px; color: #fff; }
.ss-funnel small { display: block; margin-top: 4px; font-size: 13.5px; color: var(--ss-mist); line-height: 1.55; }
.ss-funnel em { display: inline-block; margin-top: 8px; font-style: normal; font-size: 11.5px; letter-spacing: .12em; text-transform: uppercase; color: var(--ss-brass-hi); }
.ss-btb__cta { margin-top: 26px; padding: 22px; border-radius: 16px; border: 1px solid var(--ss-line); background: rgba(196, 154, 76, .06); }
.ss-btb__cta p { margin-bottom: 14px; color: var(--ss-cream); }

/* ───────────── Intro (entrance) helpers ───────────── */
.ss-skip {
  position: fixed; z-index: 2147483300; right: 18px; bottom: 18px;
  padding: 10px 16px; border-radius: 999px; border: 1px solid rgba(255, 255, 255, .25);
  background: rgba(0, 0, 0, .35); color: #fff; font: 500 13px/1 var(--ss-sans); letter-spacing: .04em;
  backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px); cursor: pointer;
  opacity: 0; animation: ss-fade .4s .5s forwards;
}
.ss-skip:hover, .ss-skip:focus-visible { background: rgba(0, 0, 0, .6); outline: none; border-color: #fff; }
@keyframes ss-fade { to { opacity: 1; } }

@media (prefers-reduced-motion: reduce) {
  .ss-bar, .ss-btb, .ss-scrim { transition: none; }
}